Timeless Crafts,
Reimagined in Denim

ReJean brings together the beauty of traditional Indian craftsmanship and the elegance of modern design.

Discover India’s vibrant crafts

Featured Collection

Craft

Reviving timeless traditional Indian crafts

Chic

Contemporary designs for the modern consumer

Conscious

Made from industrial waste fabric and sustainable materials

Chic, Heritage,
Exquisitely Crafted

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Rejean promise

  • Upcycled Denim, Less Waste  
  • Celebrating crafts in every piece
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The Rejean Impact

  • Upcycled 2,000+ meters of denim waste, diverting it from landfills
  • Saved millions of litres of water by avoiding new denim production
  • Support 400–500 rural artisans with sustainable livelihoods

Testimonials

★★★★★ – Fringe Patchwork Tote

Love at first carry! Sturdy denim, roomy enough for my laptop + bottle, and the patchwork gets compliments everywhere.

Anita Sharma

★★★★★ – Dual-Shaded Tote

“Smart design and very comfortable straps. Holds weight without digging into the shoulder.”

Kajal

★★★★☆ – “Elegant and practical”

Got the tote. Love the subtle chikankari texture and the neat inner zip pocket. Loses one star only because I wish the strap was adjustable—but overall, classy and sturdy.

Komal Jain

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